The introduction of a totally new type of product is always exciting, and not all that common. These offerings generally fill a void in the market, or help you use an existing product more efficiently. The world of perfume doesn’t exactly lend itself to innovation—or so we thought—but apparently we can all enhance our olfactory experience with FragranceLock.
Essentially a top coat for your perfume, this lightweight mist leaves a breathable “mesh” of on your skin that slows your perfume’s evaporation, hence helping it last longer. I see this as a great way of saving money in the long run since it should help reduce the need for touch-ups throughout the day—which can really add up especially if you’re into pricy perfumes.
I think this is a brilliant idea and I can’t wait to try it… What about you?